Building an e-newsletter should not seem like a sideline. You’ve currently obtained sufficient on your plate managing web content, clients, perhaps even a full-time gig. I was reading among my preferred email newsletters when I scrolled to the bottom of the e-mail and saw the beehiiv logo design for the first time. I clicked it and instantaneously began destroying. What Is embeds.beehiiv.com…
I had not been certain why I felt so psychological.
Being a permanent designer is difficult. I’m frequently getting pitched different tools and solutions that do not appear to be worth my time.
I think I was emotional since I spent the last six months checking out various email and e-newsletter platforms to assist build my e-newsletter. And to be reasonable, there are some excellent alternatives for composing e-newsletters. However I could not find one that made me give a precise “yes”.
The issue with several existing e-newsletter systems is that they don’t feel creator-centered. I want an e-newsletter system that lets me totally personalize my newsletter layouts, makes it extremely easy to write and send e-mails, and offers me tools that aid me examine metrics and get even more subscribers.
I believe I’ve ultimately found the best tool.
But, I understand beehiiv might not be for every person. So let’s dive deep and see if it’s really right for you.
My personal experience with beehiiv
A couple of months ago, I accidentally stumbled across beehiiv. The funny story is that I have actually watched for a modern-day newsletter platform for quite time now. I have actually postponed hard when it pertained to ultimately introducing my newsletter.
Initially, I tried Mailchimp. After that, a couple of other indie platforms. Then, Substack. And finally, I wound up making use of beehiiv.
I make certain many e-newsletter creators admire popular e-newsletters with millions of subscribers– I know I do. The Morning Brew newsletter is one I looked up to a lot. They have terrific content, tons of subscribers, and a brilliant referral program that permits them to get even more subscribers.
So, I took place a search to find out exactly how these big newsletters set up their logistics. What system do they utilize? How do they track the ROI of their newsletters? How do they obtain even more clients? How do they create an e-newsletter style that remains on-brand?
When I found beehiiv for the very first time, it appeared to answer every one of my concerns. I thought to myself, “damn the people that constructed this device really understand newsletter production and growth.” I examined who these creators of beehiiv were.
So I mosted likely to LinkedIn, and saw that the co-founders were some of the first marketing and development workers at Morning Brew– my mind took off.
I recognized this was going to be a different newsletter system. One that’s focused on developer development.
Because, any type of creator knows, you need growth to be able to make a living off of a newsletter. And discovering the appropriate e-newsletter stack (that scales) commonly implies making use of multiple different devices to aid accomplish one objective– one system for your e-newsletter, one platform to monetize, and one system to set up references. It can get pricey.
So when I found out beehiiv did every one of these things in one platform, and it was cost-free to start making use of, it was a no-brainer to give it a try.
What is beehiiv?
beehiiv is an all-in-one platform for e-newsletters. It’s a creator-friendly e-newsletter system that makes it very easy to design, write, send, promote, monetize, and track the ROI of your newsletter.
Created by previous employees at the popular newsletter company Morning Brew, beehiiv intends to aid designers launch and monetize their very own newsletter– taking lots of development concepts from taking Morning Brew to over 4M customers.
In this post, I’m going to discuss my individual experience with beehiiv, the things I love (and hate) regarding it, all of it’s features, and why I made a decision to finally select it as my newsletter platform of option.
beehiiv vs Substack
You might be asking, “isn’t there currently a platform for writers called Substack?”.
Yes, yes there is. Substack is a fantastic system made use of by thousands of independent writers. With Substack you get your own web site and utilize the system as your all-in-one option for sending e-mails (while producing an archive of previous issues).
What sets beehiiv apart is it’s commitment to growth. beehiiv permits you do to all the important things Substack can do, with the advantage of better analytics, even more style flexibilty, and a referral program to urge your existing subscribers to obtain the word out.
beehiiv likewise offers you a site comparable to Substack. But, if you have your own site already, you can likewise use beehiiv’s sign-up embeds (that’s what I utilize) to send your internet site customers directly to your beehiiv email list. On the exact same token, you can incorporate beehiiv with a tool like Revue to enable individuals to sign up for your e-newsletter straight from Twitter.
This gives you the adaptability to leverage various marketing channels to obtain your newsletter out into the world, making beehiiv a wonderful Substack choice.
Exactly how to start utilizing beehiiv e-mail marketing software.
Who is beehiiv for?
beehiiv is for the lean material creator that wants a platform that permits them to send customized e-newsletters with or without requiring to have a site.
The most effective newsletters have the right tools to develop and scale their newsletters. beehiiv focuses on offering you those tools.
If you’re an independent author, media firm, start-up, or material creator, you ought to seriously taking into consideration trying out beehiiv. It’s totally complimentary to get going and you only pay when you reach over 2,500 customers on your list.
If you actually end up having to spend for beehiiv it’s most likely an excellent indicator that individuals like reading your things.
beehiiv pricing plans
beehiiv provides 4 different pricing plans. You can check them out below.
The (totally free) Launch plan gives you everything you need to begin and grow your newsletter (as much as 2,500 clients).
The Scale plan ($ 34.40/month) provides you everything in the Launch plan with the addition the ad network, referral program, custom-made domain name, surveys, and accessibility to premium registrations. This is the plan I am on.
The Max plan ($ 76.80/month) offers you everything in the Grow plan with addition of top priority support and getting rid of the beehiiv branding.
All of these plans are quite generous in my opinion.
For example, if you have 100,000 clients you will pay around $329 each month. Rather than some rivals, like Kit (previously ConvertKit), that would charge $679 monthly for the very same quantity– making beehiiv a great Kit choice for lots of individuals.
I’m uncertain how the system economics deal with this, but beehiiv is certainly more affordable (at the moment) than what it can be.
Enroll in a free plan
The primary step is to enroll in a free plan. You can do this by clicking the “Begin trial” switch on beehiiv’s website.
The free plan will certainly allow you to have up to 2,500 customers, offer you accessibility to internet site hosting, a newsletter CMS, advance customization, analytics, exterior embed types, and extra. It’s an extremely generous offering for those just starting (or for those trying to find a brand-new platform to migrate to).
Onboarding
After producing an account, you’ll undergo an onboarding process that will ask points like, “is this your very first e-newsletter?”, “what other platforms have you used?”, “do you have any paying subscribers?”, and extra.
You’ll after that produce a name and link for your newsletter’s web site. On the free plan, your newsletter will certainly survive on a beehiiv subdomain. So if your newsletter is called “Baking Cakes,” your website URL might be something like “baking-cakes. beehiiv.com”.
Throughout the onboarding process, you’ll also choose your brand name design and colors to make sure your e-newsletter template looks right.
Browsing your dashboard
Once you reach your major dashboard, you’ll see every one of your analytics and settings.
You will have outlined information on the number of sign-ups you’re obtaining and from where.
In the sidebar, you’ll see options for “Start writing”, “Articles”, “Audience”, “Grow”, “Generate income from”, “Style” and” Assess”. And at the very bottom you’ll see the settings option.
Dashboard is your main nerve center (screenshot over), Start composing is where you develop and release newsletters, Blog posts is where you can see every one of your previous e-newsletter editions, Audience is where you can see who your customers are (and damage them down into segments), Grow is where you have access to a referral program (and growth tutorials) and boosts to run ads, Monetize is where you can access the beehiiv ad network and monetize your e-newsletter with ads, Style is where you design your e-newsletter landing page and message template, Evaluate is where you can see all your analytics, and Setups is where you can take care of all of your admin things.
Composing your e-newsletter
beehiiv makes it simple to begin writing, with little to no rubbing. If you’re simply starting out, and have a concept you want to write about, I suggest just going to the “Compose” area in the navbar and clicking “Beginning writing”.
You can fine-tune your template and styling later on– focus on the content first.
As you can see, beehiiv’s editor provides a clean and easy to use interface for composing.
Once you start composing, you can optimize headings, add web links, and style your web content how you such as.
beehiiv offers you lots of alternatives for various types of web content like videos, web links, images, and extra.
The group at beehiiv is additionally constantly launching item feature and updates so I make certain there will be a great deal a lot more content features depending on when you read this.
Optimizing your settings and templates
As soon as you have a newsletter that’s ready to send, it’s time to make your email template and change some setups.
Here, you can update the name of your e-newsletter, give it a description, include your logo, activate or off a welcome email to very first time customers, and much more.
Next off, you can head over to the “Email Template” tab to make your layout.
You can edit background shades, borders, spacing, fonts, photo layouts, and extra. I’m not mosting likely to undergo ever before solitary thing you can enhance with your e-mail template since it’s a whole lot. Simply experiment with the platform totally free and see it on your own!
Important beehiiv features
beehiiv has tons of remarkable features that make it a wonderful publishing system for any newsletter designer.
Here are a few of the vital features you can find with beehiiv:.
E-newsletter builder
At its core, beehiiv is an e-newsletter posting platform. It makes it incredibly very easy to compose and send emails. I pointed out above a few of things you can do with your setups and email layout so I’ll spare you some additional reading.
Things to note with beehiiv’s newsletter builder is that it has a really modern-day and minimalistic feeling. It’s definitely one of the much better e-mail editors I’ve ever before written in.
Website hosting
When you develop a beehiiv newsletter, every one of your e-newsletters (if you desire) live on an internet site. Think about it as a website for your newsletter that’s a home to every one of your previous concerns of your newsletter, and an area where individuals can sign up for your newsletter.
If you recognize with Substack, it’s basically similar to that.
All plans, including the totally free one, offer you a site. However, the free plan locations your site on a beehiiv subdomain so if you intend to add a customized domain name to get rid of all the beehiiv branding you’ll need to upgrade to a paid plan.
Subscribe forms
Obtaining subscribers is very important. Besides, that’s why you have an e-newsletter right?
With beehiiv, people can subscribe to your newsletter straight from your beehiiv internet site or via embed forms.
If you currently have a website, and desire individuals to subscribe to your newsletter from your existing website, you’ll have to utilize an embed kind. This is what I make use of on this web site (you can see the sign-up installed on the right hand column of this article if you scroll up).
With embed kinds, you have 3 various choices– a full size, a fixed size, and a slim embed. I personally make use of the slim embed.
You can discover the code fragment for these embeds in the “Subscribe Forms” tab in your settings.
There’s likewise a choice for attribution tracking if you intend to ahead UTM criteria for tracking objectives– quite neat.
However, there are a few features I wish beehiiv had when it involved subscribe features. I’m sure the group is working with updates for these, yet I stated a few problems I had in the benefits and drawbacks area listed below.
Referral program
Among the amazing things concerning beehiiv, that I have yet to see in any other e-newsletter system, is a remedy for producing a referral program.
You can urge existing customers on your listing to forward your emails to good friends and coworkers and if they get other individuals to register for your list, you can reward them. These benefits can be in whatever type you desire. I have actually seem numerous newsletter business provide benefits in the form of merch and sticker labels.
This can seriously transform your subscribers into a word of mouth growth engine for your e-newsletter– offering you an additional avenue for growing your email list.
Nonetheless, to get accessibility to the referral program feature, you’ll need to upgrade to a more premium plan. I’ll review all the plans later in this article.
Premium subscriptions
They claim all you require to earn a living online is 1,000 true fans. Subscription earnings is absolutely a monster of its own. If you’re searching for a platform to monetize your newsletter, this is it.
With beehiiv, you can produce “costs” issues of your newsletter that are only sent to paying subscribers. This can be really financially rewarding depending upon what your e-newsletter has to provide. For example, Trends.co is a prominent costs newsletter that produces millions in income a year simply by having pay-only newsletter material.
Data analytics
One of the things I like about beehiiv is exactly how tidy and straightforward the analytics are. You obtain real-time day on how your e-newsletter is doing, with open/click prices and subscriber count.
You get accessibility to all the metrics you need to get a bird-eye view on just how your e-newsletter is really doing. Logging right into your dashboard and seeing that subscriber count increase is absolutely a dopamine booster.
beehiiv advantages and disadvantages
Of course, with every platform, it has its benefits and drawbacks. Below are some of the pros and cons I have actually personally experienced while using beehiiv:
Pros of using beehiiv
Below are a few of the pros of using beehiiv as your e-newsletter platform of option:
- Easy to establish and start sending out e-newsletters completely free
- Tidy and modern client analytics
- Great deals of versatility with e-mail designs.
- Referral program feature
- Internet site hosting
- Develop costs options to monetize
- Polls
To be sincere, I haven’t seen an additional e-newsletter platform that has actually had the ability to package all of these features with each other so well.
Yet obviously, I don’t want to be biased so I’m going to discuss some disadvantages.
Cons of using beehiiv
Here are some of the cons I have actually located while utilizing beehiiv:.
- Limitations around incorporating Webflow and What Is embeds.beehiiv.com
- Limitations around adding custom-made font styles
I make use of Webflow as my site building system of option (I finished from WordPress and Squarespace a long period of time ago). I’m not mosting likely to go in excessive detail why I love Webflow so much but you can review my Webflow testimonial if you wish to find out more.
Right now, there actually is nothing else method I can integrate beehiiv with my Webflow website apart from using an iframe embed. I personally do not like using iframe’s due to the fact that they tend to reduce my internet site a little bit. Whenever a page on my site (with a beehiiv installed) tons, the sign-up installed is the last thing to load on the page. It’s extremely noticeable when you’re on a sluggish internet connection. But I can get around that.
The major complaint I have is that I can not utilize a regular Webflow type (which I love using). There are means around this by using a device like Zapier however that would simply add extra expenses that I do not need. To be sincere, this is even more of a Webflow disadvantage over a beehiiv disadvantage yet I assumed I would certainly mention it.
Besides that, I still believe the pros far surpass the disadvantages here. I’m likewise enthusiastic that Webflow will eventually create a better way to integrate with beehiiv.
Conclusion: What Is embeds.beehiiv.com
Generally, beehiiv is a wonderful remedy for anybody seeking to study the globe of email marketing and newsletters.
The capability of this e-newsletter system much outweighs lots of that are currently on the marketplace. And with a generous free plan, you really have absolutely nothing to lose for trying it.
The paid plans are likewise rather low-cost wherefore they are. Paying just $329/month to have 100,000 clients on your listing is unprecedented. If you were to have an e-newsletter with 100k customers, and all of these features beehiiv has, it could cost you well right into the thousands per month.
Anyways, I do not write testimonial articles commonly. I just do when I really utilize the tool myself and would certainly advise it to a close friend.
I wish you found some clarity on whether or not beehiiv is a good system for you.